:root{
  --bg:#fff; --ink:#000; --mute:#707070; --line:#e4e4e4; --soft:#f4f4f2;
  --pad:clamp(16px,2.4vw,32px);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:56px}
body{margin:0;background:var(--bg);color:var(--ink);font:400 13px/1.55 Inter,"Helvetica Neue",Helvetica,Arial,sans-serif;letter-spacing:.02em;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
p,h1,h2,h3,ul,ol,figure{margin:0;padding:0}
ul,ol{list-style:none}
img{display:block;max-width:100%}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer;padding:0}
:focus-visible{outline:2px solid #000;outline-offset:3px}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}
.skip{position:absolute;left:-999px;top:8px;background:#000;color:#fff;padding:8px 12px;z-index:200}
.skip:focus{left:8px}
.wrap{padding-inline:var(--pad);max-width:1600px;margin-inline:auto}
.label{font-size:11px;letter-spacing:.08em;color:var(--mute);margin-bottom:28px}
.big{font-size:clamp(34px,7vw,104px);line-height:.95;font-weight:800;letter-spacing:-.03em;margin-bottom:56px}
.big em{font-style:normal;color:var(--mute)}
.huge{font-size:clamp(44px,11vw,190px);line-height:.88;font-weight:800;letter-spacing:-.045em}

/* top bar */
.bar{position:fixed;inset:0 0 auto 0;height:52px;display:grid;grid-template-columns:1fr auto 1fr;align-items:center;padding-inline:var(--pad);z-index:100;mix-blend-mode:difference;color:#fff;transition:transform .35s ease}
.bar.hide{transform:translateY(-100%)}
.logo{font-weight:800;letter-spacing:.14em;font-size:13px;grid-column:2}
.bar-links{display:flex;gap:26px;justify-self:end;grid-column:3;font-size:11px;letter-spacing:.1em}
.bar-links a,.menu-btn{position:relative}
.bar-links a::after{content:"";position:absolute;left:0;right:0;bottom:-3px;height:1px;background:currentColor;transform:scaleX(0);transform-origin:left;transition:transform .3s}
.bar-links a:hover::after{transform:scaleX(1)}
.menu-btn{display:none;font-size:11px;letter-spacing:.1em;align-items:center;gap:8px;grid-column:1}
.menu-btn span{display:block;width:14px;height:1px;background:#fff;box-shadow:0 5px 0 #fff;transform:translateY(-3px)}
.menu-btn span+span{display:none}
.menu{position:fixed;inset:0;background:#fff;z-index:99;padding:96px var(--pad) var(--pad);display:flex;flex-direction:column;gap:4px;font-size:clamp(34px,9vw,60px);font-weight:800;letter-spacing:-.03em;line-height:1.1}
.menu[hidden]{display:none}
@media(max-width:760px){.bar{grid-template-columns:1fr auto 1fr}.bar-links{display:none}.menu-btn{display:flex}.logo{grid-column:2}}

/* hero */
.hero{position:relative;display:grid;grid-template-columns:1fr 1fr;height:100svh;min-height:600px;background:#ececec;overflow:hidden}
.hero-img{grid-column:2;margin:0;overflow:hidden;position:relative}
.hero-img img{width:100%;height:100%;object-fit:cover;object-position:50% 12%;transform:scale(1.06);animation:settle 1.8s cubic-bezier(.2,.7,.2,1) forwards}
@keyframes settle{to{transform:scale(1)}}
.hero-name{position:absolute;z-index:2;left:var(--pad);bottom:calc(var(--pad) + 4px);display:flex;flex-direction:column;gap:.04em;color:#000;font-size:clamp(54px,11vw,230px);font-weight:800;letter-spacing:-.055em;line-height:.8;pointer-events:none}
.hero-name span{display:block;transform:translateY(40%);opacity:0;animation:rise 1.2s .3s cubic-bezier(.2,.7,.2,1) forwards}
.hero-name span+span{animation-delay:.45s}
@keyframes rise{to{transform:none;opacity:1}}
.hero-note{position:absolute;z-index:2;left:var(--pad);top:84px;font-size:11px;letter-spacing:.1em;line-height:1.7;color:#000}
.hero-scroll{position:absolute;z-index:2;right:var(--pad);bottom:calc(var(--pad) + 4px);font-size:11px;letter-spacing:.1em;color:#000}
@media(max-width:760px){.hero{grid-template-columns:1fr}.hero-img{grid-column:1;position:absolute;inset:0}.hero-img img{object-position:62% 10%}.hero-name{font-size:21vw}.hero-note,.hero-scroll{display:none}}

/* ticker */
.ticker{overflow:hidden;border-block:1px solid var(--line);padding:14px 0;background:#000;color:#fff}
.ticker-track{display:flex;gap:56px;width:max-content;animation:slide 40s linear infinite;font-size:11px;letter-spacing:.14em;font-weight:600}
.ticker-track span::after{content:"/";margin-left:56px;color:#666}
@keyframes slide{to{transform:translateX(-50%)}}

/* about */
.about{padding-top:120px;padding-bottom:40px;display:grid;grid-template-columns:1fr 3fr;gap:var(--pad);align-items:start}
.about .label{grid-column:1}
.statement{grid-column:2;font-size:clamp(22px,3.2vw,48px);line-height:1.12;font-weight:500;letter-spacing:-.025em;max-width:26em}
.roles{grid-column:2;display:grid;grid-template-columns:repeat(3,1fr);gap:var(--pad);margin-top:56px;border-top:1px solid #000;padding-top:16px;font-size:12px;font-weight:600;letter-spacing:.06em}
.roles span{display:block;color:var(--mute);font-weight:400;font-size:11px;margin-bottom:4px}
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:var(--pad);padding-block:56px 20px}
.stats>div{border-top:1px solid var(--line);padding-top:14px}
.stats strong{display:block;font-size:clamp(40px,6vw,88px);font-weight:800;letter-spacing:-.05em;line-height:.95}
.stats span{display:block;font-size:11px;letter-spacing:.08em;color:var(--mute);margin-top:10px;max-width:20em}
@media(max-width:820px){.about{grid-template-columns:1fr}.about .label,.statement,.roles{grid-column:1}.roles{grid-template-columns:1fr}.stats{grid-template-columns:1fr 1fr}}

/* off-screen band */
.band{display:grid;grid-template-columns:1fr 1fr;margin-top:120px;background:var(--soft)}
.band-img{margin:0;overflow:hidden;min-height:min(90vh,900px)}
.band-img img{width:100%;height:100%;object-fit:cover;object-position:50% 25%}
.band-copy{display:flex;flex-direction:column;justify-content:flex-end;padding:var(--pad);padding-bottom:calc(var(--pad)*2)}
.band-copy .big{font-size:clamp(40px,6.4vw,120px);margin-bottom:28px}
.band-copy p:not(.label){max-width:32em;color:#222}
@media(max-width:820px){.band{grid-template-columns:1fr}.band-img{min-height:0;aspect-ratio:4/5}.band-copy{padding-block:var(--pad) calc(var(--pad)*2)}}

.band.rev .band-img{order:2}
.band-img.dark{background:#000}
.pr{margin-top:36px;border-top:1px solid #000;padding-top:14px}
.pr strong{display:block;font-size:clamp(56px,8vw,140px);font-weight:800;letter-spacing:-.05em;line-height:.9}
.pr span{display:block;margin-top:8px;font-size:11px;letter-spacing:.1em;color:var(--mute)}
@media(max-width:820px){.band.rev .band-img{order:0}.band.rev .band-copy{order:1}}

/* work rows */
#work{padding-top:120px;position:relative}
.rows{border-top:1px solid #000}
.row{display:grid;grid-template-columns:48px 1.7fr 1fr 1fr;gap:var(--pad);padding:28px 0;border-bottom:1px solid var(--line);position:relative;transition:background .25s,padding .35s}
.row:hover{background:var(--soft);padding-inline:14px}
.num{font-size:11px;color:var(--mute);padding-top:6px}
.row h2{font-size:clamp(26px,4vw,60px);font-weight:800;letter-spacing:-.035em;line-height:1;margin-bottom:12px}
.row p{color:#333;max-width:46em;font-size:13px}
.row-meta{font-size:11px;letter-spacing:.08em;color:var(--mute);line-height:1.9;padding-top:8px}
.row-links{display:flex;flex-direction:column;gap:6px;align-items:flex-start;font-size:11px;letter-spacing:.08em;font-weight:600;padding-top:8px}
.row-links a{border-bottom:1px solid transparent}
.row-links a:hover{border-color:#000}
.row-preview{position:fixed;left:0;top:0;width:min(34vw,440px);pointer-events:none;opacity:0;transform:translate(-50%,-50%) scale(.94);transition:opacity .2s,transform .25s;z-index:60;box-shadow:0 24px 60px rgba(0,0,0,.25)}
.row-preview.on{opacity:1;transform:translate(-50%,-50%) scale(1)}
@media(max-width:900px){.row{grid-template-columns:1fr;gap:10px}.num{padding:0}.row-preview{display:none}}

/* wisp */
.wisp{padding-top:140px}
.wisp-fig{margin:0;background:#0b0b0e}
.wisp-fig img{width:100%;height:auto}
.wisp-fig.small{width:min(900px,calc(100% - 2 * var(--pad)));margin:90px auto 0;background:none}
.wisp-fig.small figcaption{font-size:11px;letter-spacing:.1em;color:var(--mute);margin-top:12px}
.cols{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--pad);padding-top:56px}
.cols p:not(.label){max-width:30em;color:#222}
.links-row{display:flex;gap:28px;padding-top:56px;font-size:11px;letter-spacing:.1em;font-weight:600}
.links-row a{border-bottom:1px solid #000;padding-bottom:3px}
@media(max-width:820px){.cols{grid-template-columns:1fr}}

/* timeline */
#timeline{padding-top:140px}
.tl{border-top:1px solid #000}
.tl li{display:grid;grid-template-columns:140px 1fr 2fr;gap:var(--pad);padding:22px 0;border-bottom:1px solid var(--line)}
.tl time{font-size:11px;letter-spacing:.1em;color:var(--mute);padding-top:3px}
.tl h3{font-size:13px;font-weight:800;letter-spacing:.04em}
.tl p{color:#333}
@media(max-width:760px){.tl li{grid-template-columns:1fr;gap:4px}}

/* two columns */
.two{padding-top:140px;display:grid;grid-template-columns:1fr 1fr;gap:calc(var(--pad)*3)}
.plain{border-top:1px solid #000}
.plain li{border-bottom:1px solid var(--line)}
.plain a,.plain li:not(:has(a)){display:grid;gap:4px;padding:18px 0}
.plain strong{font-size:13px;font-weight:800;letter-spacing:.05em}
.plain span{color:#444}
.plain a:hover strong{text-decoration:underline;text-underline-offset:4px}
@media(max-width:820px){.two{grid-template-columns:1fr}}

/* contact */
.contact{margin-top:140px;background:#000;color:#fff;padding:120px 0 90px}
.contact .label{color:#888}
.contact-sub{margin-top:36px;font-size:11px;letter-spacing:.12em;color:#aaa;line-height:1.9}
.contact-links{display:flex;flex-wrap:wrap;gap:12px;margin-top:40px}
.contact-links a{border:1px solid #fff;padding:14px 24px;font-size:11px;letter-spacing:.12em;font-weight:600;transition:background .25s,color .25s}
.contact-links a:hover{background:#fff;color:#000}
.foot{display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;padding:18px var(--pad);font-size:11px;letter-spacing:.1em;background:#000;color:#888;border-top:1px solid #222}

/* reveal */
.reveal{opacity:0;transform:translateY(26px);transition:opacity .9s cubic-bezier(.2,.7,.2,1),transform .9s cubic-bezier(.2,.7,.2,1)}
.reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important;scroll-behavior:auto!important}
  .reveal,.hero-name span{opacity:1;transform:none}
  .hero-img img{transform:none}
}

/* demo */
.demo{padding-top:90px}
.demo-frame{position:relative;aspect-ratio:16/10;background:#000;overflow:hidden}
.demo-frame img,.demo-frame iframe{position:absolute;inset:0;width:100%;height:100%;border:0;object-fit:cover}
.demo-frame .play{position:absolute;left:var(--pad);bottom:var(--pad);display:inline-flex;align-items:center;gap:14px;background:#fff;color:#000;padding:14px 22px;font-size:11px;letter-spacing:.12em;font-weight:600;transition:transform .25s}
.demo-frame .play:hover{transform:translateX(4px)}
.demo-frame .play span{width:0;height:0;border-left:9px solid #000;border-top:6px solid transparent;border-bottom:6px solid transparent}
.demo-note{margin-top:12px;font-size:11px;letter-spacing:.08em;color:var(--mute)}
.demo-note a{color:#000;border-bottom:1px solid #000}

/* case studies */
.cs-head{padding-top:140px}
.cs-head .label a{border-bottom:1px solid var(--mute)}
.cs-head .huge{margin-bottom:36px}
.cs-lede{max-width:34em;font-size:clamp(18px,2vw,26px);line-height:1.25;font-weight:500;letter-spacing:-.015em}
.facts{display:grid;grid-template-columns:repeat(4,1fr);gap:var(--pad);margin-top:56px;border-top:1px solid #000;padding-top:16px}
.facts dt{font-size:11px;letter-spacing:.1em;color:var(--mute);margin-bottom:4px}
.facts dd{margin:0;font-size:13px;font-weight:600;letter-spacing:.03em}
.cs-wide{margin:80px 0 0;background:#0b0b0e}
.cs-wide img{width:100%;height:auto}
.cs-body{padding-top:40px}
.cs-row{display:grid;grid-template-columns:1fr 3fr;gap:var(--pad);padding-block:56px;border-bottom:1px solid var(--line)}
.cs-row .label{margin:0}
.cs-row p{max-width:42em;font-size:15px;line-height:1.65;color:#222}
.cs-row p+p{margin-top:14px}
.cs-row code{font-size:.92em;background:var(--soft);padding:1px 5px}
.bul{display:grid;gap:14px;max-width:46em}
.bul li{font-size:15px;line-height:1.6;color:#222;padding-left:18px;position:relative}
.bul li::before{content:"";position:absolute;left:0;top:.7em;width:7px;height:1px;background:#000}
.bul strong{color:#000}
.decisions{display:grid;grid-template-columns:1fr 1fr;gap:36px var(--pad)}
.decisions h3{font-size:12px;font-weight:800;letter-spacing:.06em;margin-bottom:8px;max-width:22em}
.decisions p{font-size:14px;color:#333}
@media(max-width:820px){.facts{grid-template-columns:1fr 1fr}.cs-row{grid-template-columns:1fr;gap:18px}.decisions{grid-template-columns:1fr}}
